Helped turn Live into a global phenomenon
Grew mobile ads to be the vast majority of Facebook's revenue and helped Facebook make the shift to video
Founding member of Women In Product
For each new feature, Fidji starts by asking her teams a simple question: “What is the feeling you want people to have?” she says. “Feelings are universal.” When Simo launched Facebook Live, the breakthrough streaming-video application, That’s why Simo inserted a feed of viewers’ real-time comments and encouraged video creators to integrate them into their broadcasts.
F8 2015 Studio Interview with Fidji Simo
OPENING KEYNOTE: Fireside Chat with Facebook’s Fidji Simo
Women in Product Cocktails and Conversation