Fidji
Simo

Fidji joined Facebook in 2011, and is a Vice President of Product who leads Video for Facebook, as well as Games and Monetization.
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ABOUT Fidji

  • Helped turn Live into a global phenomenon

  • Grew mobile ads to be the vast majority of Facebook's revenue and helped Facebook make the shift to video

  • Founding member of Women In Product

PRAISE FOR Fidji

  • For each new feature, Fidji starts by asking her teams a simple question: “What is the feeling you want people to have?” she says. “Feelings are universal.” When Simo launched Facebook Live, the breakthrough streaming-video application, That’s why Simo inserted a feed of viewers’ real-time comments and encouraged video creators to integrate them into their broadcasts.